Making Mental Health Services Accessible

Branch serves as a vital resource for navigating mental health support, breaking down the complexities of finding the right services. Whether users need online therapy, peer support, or resources, Branch provides an intuitive, centralised hub for all their needs.

Personalised, Account-Based User Experience

The platform’s account-based system allows young people to:

• Input data about their own mental wellbeing.

• Receive personalised recommendations based on their unique needs and request to be matched to services.

• Return to their accounts to update and refine their profiles.

A Valuable Tool for Parents and Professionals

Branch is not just for young people—it’s also designed to support parents and professionals by offering resources and tools to better understand and address mental health challenges.

Comprehensive Admin Dashboard

To support the programme management team, Branch includes an advanced admin dashboard that:

• Streamlines content management across the platform.

• Offers detailed reporting and analytics capabilities.

• Tracks platform usage to identify opportunities for enhancement.

Robust Data Reporting 

Branch leverages Mixpanel to provide:

• Real-time tracking of user engagement.

• Comprehensive insights into usage patterns to help inform future service plans.

• Easily exportable data sets for deeper analysis.

Secure and Compliant Data Management

Given the sensitive nature of the data, Branch employs:

• Industry-leading encryption methods.

• Strict adherence to data protection regulations.

• A privacy-first approach to building user trust.

The development of Branch was a year-long journey of collaboration and innovation. Our team worked closely with young people, mental health professionals, and community organisations to ensure the platform met the needs of the Wirral community. By co-designing with end users, we created a resource that truly resonates with those it serves.

Branch is a powerful example of how digital platforms can reduce the stigma of seeking mental health support and provide a more accessible path to care. While its initial focus is on young people in Wirral, the platform’s scalable design offers potential for broader implementation, ensuring communities nationwide benefit from this innovative solution. 

Branch embodies our commitment to delivering impactful digital solutions. By addressing the challenges of navigating mental health support and fostering a proactive approach to wellbeing, this platform stands as a beacon of innovation. We’re proud to see Branch empowering young people in Wirral and look forward to its continued growth and impact.