What was the opportunity?
We have worked with Dyslexia Scotland for many years, developing and supporting their digital assets, corporate site, youth-focused hub, and online educational toolkit.
We were recently recommissioned to undertake a ground-up redesign and build of Dyslexia Scotland’s main charity website using best practice accessibility, as well as specific consideration to dyslexic users.
What did we do?
Working closely with Dyslexia Scotland, we identified their plan for business growth and how their website could facilitate it. As a result, we developed a new online platform providing both a flexible WordPress based CMS to provide them the freedom to manage their content, but also an integrated ecommerce store and customised subscription system to allow them to expand their digital product offering, increase their market reach and pursue the objectives from their strategic plan.
The platform consists of a new front end with a refreshed look and feel that has been built from the ground up with dyslexia-friendly accessibility in mind. It enables users to access a wealth of content and resources, purchase a membership subscription that unlocks premium content and resources, as well as make stand-alone purchases from the shop. We have also integrated EventBrite and JustGiving into the platform allowing for a seamless process when collecting donations or running charitable events.
The new platform now places greater emphasis on donations and memberships, as well as allowing them to raise additional funds through the sale of products and educational content using online payments. Ultimately helping them to achieve their goals of creating a dyslexia-friendly Scotland.
Why it matters
Dyslexia Scotland provides support to people with dyslexia, allowing them to feel confident in their abilities and improving their quality of life. We value communications that matter, and Dyslexia Scotland’s mission matters to us and to the lives of many people impacted by dyslexia.
We are proud to have supported Dyslexia Scotland by scaling their ability to have a positive impact on people’s lives.